Will Diageo shareholders be raising their glasses or downing their sorrows?
Prevailing negative sentiment towards alcoholic drinks companies reflects tariff and regulation risk, the fact drinkers' disposable incomes are under pressure and the younger demographic is quaffing less alcohol, as well as worries over the demand impact of weight loss drugs on the sector.Little wonder then that global beverages behemoth Diageo's (DGE) shares have underperformed the FTSE 100 over