12 August 2024

East Imperial plc

("East Imperial" or the "Company")

General Meeting and Creditors' Meeting - Proposed appointment of Joint Liquidators

Further to the Company's announcement on 31 July 2024, East Imperial, the former global purveyor of super-premium beverages, announces that the Board of Directors met on 9 August 2024 and concluded that the necessary steps be taken to place the Company into creditors' voluntary liquidation.

Accordingly, it was resolved, inter alia, that:

1.     a general meeting of shareholders of the Company be convened to be held on 28 August 2024 at 9.00AM to consider and, if thought fit, pass as an ordinary resolution that the Company be wound-up voluntarily, and pass as a special resolution that David Rubin and Asher Miller of Begbies Traynor (London) LLP be appointed as joint liquidators; and

2.    a meeting of creditors be convened to be held on 28 August at 9.30 AM where decisions will be sought from the creditors to decide on the nomination of the joint liquidators and the basis of their remuneration, and whether a liquidation committee be established.

Both meetings will be held virtually and formal notices of both meetings have been sent to each respective shareholder and creditor of the Company.

The results of these meetings will be announced on 28 August 2024.

This announcement contains inside information for the purposes of Article 7 of the UK version of Regulation (EU) No 596/2014 which is part of UK law by virtue of the European Union (Withdrawal) Act 2018, as amended ("MAR"). Upon the publication of this announcement via a Regulatory Information Service, this inside information is now considered to be in the public domain.

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About East Imperial

Founded in New Zealand and Singapore in 2012, the East Imperial Group produced a range of super-premium mixers sold throughout APAC, the US and EMEA. Guided by a strategy to capitalise on the growing demand for premiumisation across the beverage industry, East Imperial has sold over 33 million bottles in over 20 countries since its founding, with popular products including Old World Tonic Water, Grapefruit Tonic Water, Yuzu Tonic Water and Mombasa Ginger Beer. In 2023, East Imperial won 8 medals at the coveted Tonic & Mixers Masters Competition in London.