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17 July 2024

MicroSalt plc

("MicroSalt®" or the "Company")

MicroSalt® at work in the kitchen with Chef Jack Stein

MicroSalt plc (AIM: SALT), a company commercialising a patented technology to produce full-flavour low-sodium salt, continues to expand its reach with video presentation by celebrated chef Jack Stein. The presentation will captivate food enthusiasts and health-conscious consumers across the UK.

Chef Jack Stein, known for his innovative culinary approach and commitment to healthier eating, demonstrates how MicroSalt® can transform everyday dishes. It showcases a variety of recipes that highlight the unique benefits of MicroSalt®, emphasising its ability to deliver full-flavored meals with significantly reduced sodium content." I was impressed with MicroSalt®'s ability to deliver full flavour and its versatility in the kitchen. This innovation presents a healthier option that effectively reduces sodium in everyday meals." Said Jack Stein.

"We are thrilled to partner with Chef Jack Stein to bring MicroSalt® to the forefront of the culinary world," said Rick Guiney, CEO of MicroSalt®. "This is an exciting opportunity to educate consumers and chefs alike about the advantages of our product. MicroSalt® represents a significant advancement in food technology, offering a simple yet effective solution to one of the biggest health challenges of our time - excessive sodium intake."

During the presentation, Chef Stein prepares a series of mouth-watering dishes, from savoury mains to delectable sides, demonstrating that healthier cooking does not mean sacrificing flavour. "Working with Chef Jack in his kitchen in Cornwall was a thrilling experience and highlights the usability of MicroSalt® in a commercial kitchen," said Mario Habre, International Business Development Director for MicroSalt®.

MicroSalt®'s innovative approach addresses the growing demand for healthier food options without compromising taste. With cardiovascular disease and hypertension linked to high sodium diets, MicroSalt® provides an accessible and practical solution for reducing sodium intake on a large scale.

For more information about MicroSalt® and to view the video, visit http://www.microsalt.co or MicroSalt®'s YouTube channel www.youtube.com/@microsaltinc

About MicroSalt plc

MicroSalt® is dedicated to innovating food technology solutions that enable people to live longer, healthier, and happier lives. Its patented low-sodium salt delivers natural salt with approximately 50% less sodium and may be used by both consumers and food manufacturers to decrease the amount of sodium in their food. SaltMe! chips are produced using MicroSalt®, a patented innovative salt technology which is 100% natural, non-GMO, gluten free, and Kosher certified, that does not contain any potassium chloride. To learn more about MicroSalt Inc. and MicroSalt® products, please visit https://microsalt.co

About Jack Stein

Jack began his career in the hospitality industry early, spending his school holidays working as a kitchen porter and then waiter for The Seafood Restaurant kitchen. Jack then studied at Cardiff University, completing a BSc in Psychology before going on to do a Master's in Ancient History. However, the pull of the kitchen was just too strong. Upon completing his Master's in 2003, Jack re-entered the family business as a Commis Chef at The Seafood Restaurant, before becoming Sous Chef at Rick Stein's Café. Jack then went to Paris to work at La Régalade, which ignited a passion for travel and a period of stage placements all over the world. During this time, Jack travelled to Australia for an extended stay at Tetsuya's in Sydney, before exploring Asia - particularly Japan. Upon his return to Padstow in Cornwall, Jack soon became Executive Development Chef across the Stein Group. Since becoming Chef Director in 2017, Jack has launched a 'Cook with Jack Stein' course at Rick Stein's Cookery School and the Stein's at Home meal kit service.  Jack was voted Best Chef at the 2023 Food Magazine Reader Awards.

For more information, please visit www.microsalt.co, follow on X @microSaltPLC or contact: